The Silver Bullet Myth of Sustainable Energy Savings

Martin Pasqualetti, Pasqualetti Martin, Robert L. Boscamp, Michael K. Tabbert

Research output: Contribution to journalArticlepeer-review

2 Scopus citations


Especially in the U.S., people like to think that solving problems just requires finding the proper " silver bullet." Such fixes are not sustainable. Any utility company wanting sustainable long-term savings in personal energy demand requires a more thorough commitment that might be referred to as " head" (education), " heart" (motivation), and " hands" (action).

Original languageEnglish (US)
Pages (from-to)72-78
Number of pages7
JournalElectricity Journal
Issue number8
StatePublished - Oct 2010

ASJC Scopus subject areas

  • Business and International Management
  • Energy (miscellaneous)
  • Management of Technology and Innovation
  • Law


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