The impact of e-retail characteristics on initiating mobile retail services: A modular innovation perspective

Yen Chun Chou, Howard Hao Chun Chuang, Benjamin Shao

Research output: Contribution to journalArticlepeer-review

41 Scopus citations

Fingerprint

Dive into the research topics of 'The impact of e-retail characteristics on initiating mobile retail services: A modular innovation perspective'. Together they form a unique fingerprint.

Keyphrases

Business & Economics

Engineering

Computer Science