Globalization and Management Attention

Allen J. Morrison, John C. Beck, Cyril Bouquet

Research output: Chapter in Book/Report/Conference proceedingChapter

1 Scopus citations
Original languageEnglish (US)
Title of host publicationNext Generation Business Handbook
Subtitle of host publicationNew Strategies from Tomorrow's Thought Leaders
PublisherJohn Wiley and Sons
Number of pages16
ISBN (Print)0471669962, 9780471669968
StatePublished - Dec 5 2007
Externally publishedYes


  • Getting global attention right
  • Global attention readiness assessment
  • Globalization and management attention
  • Managerial attention characteristics
  • Multinational corporations (MNCs) and globalization strategies

ASJC Scopus subject areas

  • General Business, Management and Accounting
  • Economics, Econometrics and Finance(all)

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