Framing Higher Education: Nostalgia, Entrepreneurship, Consumerism, and Redemption

Research output: Chapter in Book/Report/Conference proceedingChapter


In this chapter, we argue two main ideas. First, that in the field of higher education in the United States there are three institutional prototypes structuring the general understanding of post-K-12 education. Two of these prototypes, Educational Entrepreneurism and Redemptive Consumerism, are closely associated with consumerist conceptions of education. Second, we argue that these three institutional prototypes that can be seen in public discourse and the news media are a rich source of data on the dynamics of this on-going policy discussion.

Original languageEnglish (US)
Title of host publicationCritical Pedagogies of Consumption
Subtitle of host publicationLiving and Learning in the Shadow of the “Shopocalypse”
PublisherTaylor and Francis
Number of pages14
ISBN (Electronic)9781135237110
ISBN (Print)9780415997898
StatePublished - Jan 1 2010
Externally publishedYes

ASJC Scopus subject areas

  • General Social Sciences


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