Educators and professionals agree on outcomes for entrepreneurship courses

Michelle Barrett Ferrier; Battinto Batts

doi:10.1177/0739532916677054

Educators and professionals agree on outcomes for entrepreneurship courses

Michelle Barrett Ferrier, Battinto Batts

Research output: Contribution to journal › Article › peer-review

5 Scopus citations

Abstract

Educators and professionals agree on the top skills and knowledge and the course objectives that should be emphasized within media entrepreneurship courses. All groups of respondents assess team building, revenue streams and content development as the most important skills taught.

Original language	English (US)
Pages (from-to)	322-338
Number of pages	17
Journal	Newspaper Research Journal
Volume	37
Issue number	4
DOIs	https://doi.org/10.1177/0739532916677054
State	Published - Dec 1 2016
Externally published	Yes

Keywords

common statistical techniques
curriculum
digital media
entrepreneurial journalism
Media Entrepreneurship
Media Management and Economics & Entrepreneurship division
online and face-to-face
public relations
qualitative
survey
U.S.A

ASJC Scopus subject areas

Communication

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10.1177/0739532916677054

Cite this

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KW - public relations

KW - qualitative

KW - survey

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Educators and professionals agree on outcomes for entrepreneurship courses

Abstract

Keywords

ASJC Scopus subject areas

Access to Document

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