Online_Appendix – Supplemental material for Measuring Emotional Responses to Negative Commercials: A Comparison of Two Methods

Kim Fridkin (Contributor)
Patrick Kenney (Contributor)
Alexandra Williams (Contributor)
Manuel Gutierrez (Contributor)
Ryan Deutsch (Contributor)
Bartia Cooper (Contributor)

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2021
Measuring Emotional Responses to Negative Commercials: A Comparison of Two Methods
Fridkin, K., Kenney, P. J., Cooper, B., Deutsch, R., Gutierrez, M. & Williams, A., Sep 2021, In: Political Research Quarterly. 74, 3, p. 526-539 14 p.
Research output: Contribution to journal › Article › peer-review
8 Scopus citations