Ready for another leap? Making a case for tetrads

Thomas Y. Choi, Elsebeth Holmen

Research output: Contribution to journalArticlepeer-review

1 Scopus citations


Tetrads are more conducive to studying the dynamic nature of supply networks compared to triads. For instance, the balance theory assumes there is equilibrium in the triadic structure when, in fact, relationships are constantly in flux in networks. Tetrads help us examine how a network is embedded in a larger network, how factions or subgroups operate in networks, and how strong and weak ties play out in a network.

Original languageEnglish (US)
Article number100825
JournalJournal of Purchasing and Supply Management
Issue number2
StatePublished - Mar 2023

ASJC Scopus subject areas

  • Strategy and Management
  • Marketing


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