Planning and Promoting an Authentic Slow Food Tourism Corridor in a Suburban Town in the US

Saule Baimoratova, Deepak Chhabra, Dallen J. Timothy

Research output: Contribution to journalArticlepeer-review

1 Scopus citations

Abstract

Interest in slow tourism is surging as consumers seek immersive experiences and self-enrichment. Only a handful of studies have examined this phenomenon minutely from an authenticity standpoint. To fill this vacuum, by employing a case study technique, this study examines the manner in which authenticity is promoted and showcased in a broad range of iconic food venues in the suburban town of Gilbert (Arizona, USA). Content analysis of the signature websites of fourteen iconic food venues is conducted in addition to an online survey of the venue managers. Based on the results, this study presents a roadmap for developing and promoting a slow food tourism corridor for Gilbert.

Original languageEnglish (US)
Article number14971
JournalSustainability (Switzerland)
Volume15
Issue number20
DOIs
StatePublished - Oct 2023

Keywords

  • authenticity
  • heritage
  • slow food tourism
  • suburban town
  • sustainable development
  • sustainable promotion
  • theoplacity

ASJC Scopus subject areas

  • Computer Science (miscellaneous)
  • Geography, Planning and Development
  • Renewable Energy, Sustainability and the Environment
  • Environmental Science (miscellaneous)
  • Energy Engineering and Power Technology
  • Hardware and Architecture
  • Computer Networks and Communications
  • Management, Monitoring, Policy and Law

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