Offerings That are “Ever-in-the-Making”: How Digital Ventures Continuously Develop Their Products After Launch

Julian Lehmann, Jan Recker

Research output: Contribution to journalArticlepeer-review

14 Scopus citations

Abstract

Digital ventures are entrepreneurial young firms that introduce new digital artifacts that are “ever-incomplete” and “perpetually-in-the-making” onto the market. The study examines how six digital ventures continued to develop their digital market offerings post launch. Three key designing mechanisms are identified that explain continuous post-launch product development in digital ventures: deploying complementary digital objects, architectural amplification, and porting. The study discusses how these mechanisms advance our understanding of how digital technologies change entrepreneurial processes and outcomes.

Original languageEnglish (US)
Pages (from-to)69-89
Number of pages21
JournalBusiness and Information Systems Engineering
Volume64
Issue number1
DOIs
StatePublished - Feb 2022
Externally publishedYes

Keywords

  • Case study
  • Digital artifacts
  • Digital entrepreneurship
  • Digital innovation
  • Late-stage entrepreneurship
  • Product development

ASJC Scopus subject areas

  • Information Systems

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