musical.ly and Microcelebrity Among Girls

Burcu Şimşek, Crystal Abidin, Megan Lindsay Brown

    Research output: Chapter in Book/Report/Conference proceedingChapter

    6 Scopus citations

    Abstract

    This chapter investigates the dynamics of teenage girls' musical.ly productions in relation to microcelebrity inspirations and (non)aspirations, and centrally details the mixed methodologies involved in the research process. The analysis focuses on the flow of the musical.ly app as evidenced through the walk-through method and young girls' engagements with the platform as solicited through personal observations and two small focus group discussions.

    Original languageEnglish (US)
    Title of host publicationMicrocelebrity Around the Globe
    Subtitle of host publicationApproaches to Cultures of Internet Fame
    PublisherEmerald Group Publishing Ltd.
    Pages47-56
    Number of pages10
    ISBN (Electronic)9781787567498
    ISBN (Print)9781787567504
    DOIs
    StatePublished - Nov 19 2018

    Keywords

    • Girls
    • Microcelebrity
    • Musical.ly
    • Walk-through method

    ASJC Scopus subject areas

    • Social Sciences(all)
    • Computer Science(all)

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