TY - JOUR
T1 - Factors affecting energy consumption
T2 - two field tests of the fishbein-ajzen model
AU - Stutzman, Thomas M.
AU - Green, Samuel B.
N1 - Funding Information:
given special consideration in accordance with our requirements for field research. Copyright, 1982, by The Journal Press. ' This article is based on data from the first author's masters thesis at Auburn University. Funding for Study 2 was provided by the Office of Public Service and Research at Auburn University. Portions of the results in Study 2 were presented at the annual convention of the Southeastern Psychological Association, New Orleans, March 1979.
PY - 1982/8
Y1 - 1982/8
N2 - One hundred and thirteen students and 506 consumers in a statewide sample participated in two studies which investigated the relationship among variables defined by the Fishbein-Ajzen model, situational factors, and energy consumption measures. Correlational analyses with the student sample indicated that one of the situational variables, knowledge, predicted energy usage relatively accurately. In addition, the standard Fishbein-Ajzen model appeared to be moderately useful in understanding energy consumption. With the statewide sample, similar results were found except that the situational variable of income rather than knowledge was the most potent predictor. A manipulation attempting to alter the information level of the students yielded a change in knowledge, but no change in the Fishbein-Ajzen measures. It was concluded that given the complex nature of energy consumption, multiple treatments are probably necessary to increase conservation.
AB - One hundred and thirteen students and 506 consumers in a statewide sample participated in two studies which investigated the relationship among variables defined by the Fishbein-Ajzen model, situational factors, and energy consumption measures. Correlational analyses with the student sample indicated that one of the situational variables, knowledge, predicted energy usage relatively accurately. In addition, the standard Fishbein-Ajzen model appeared to be moderately useful in understanding energy consumption. With the statewide sample, similar results were found except that the situational variable of income rather than knowledge was the most potent predictor. A manipulation attempting to alter the information level of the students yielded a change in knowledge, but no change in the Fishbein-Ajzen measures. It was concluded that given the complex nature of energy consumption, multiple treatments are probably necessary to increase conservation.
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U2 - 10.1080/00224545.1982.9713427
DO - 10.1080/00224545.1982.9713427
M3 - Article
AN - SCOPUS:84925976549
SN - 0022-4545
VL - 117
SP - 183
EP - 201
JO - Journal of Social Psychology
JF - Journal of Social Psychology
IS - 2
ER -